Everything Dinosaur Leads the Way with World’s First Digital Product Passport for a Dinosaur
Everything Dinosaur is leading innovation with the world’s first dinosaur model to feature a Digital Product Passport. This important step reinforces transparency, trust, and sustainability. The UK-based retailer partnered with Buyerdock, a specialist in digital traceability platforms for retail. This collaboration began after connections made through the South Cheshire Chamber of Commerce. Crucially, this new technology will become the standard for all retail in the future.

The Digital Product Passport can be accessed by scanning a smart QR code on the Everything Dinosaur Evolution T. rex packaging. Picture credit: Everything Dinosaur.
Picture credit: Everything Dinosaur
To view the Everything Dinosaur Evolution range: Everything Dinosaur Evolution Models.
Defining a Digital Product Passport
A Digital Product Passport is a secure online record. It stores verified details about design, materials, and sustainability. Furthermore, it provides details on traceability. Consumers can instantly access this information by scanning a smart QR code. As a result, confidence and transparency improve. In addition, we can customise this platform. For example, our Tyrannosaurus rex Digital Product Passport contains photos sent into us by customers.
The new Everything Dinosaur Evolution range includes a 1:33 scale Tyrannosaurus rex with a Digital Product Passport. Developed in the UK, this model reflects the company’s commitment to responsible manufacturing.

A view of the Everything Dinosaur Evolution T. rex Digital Product Passport. Picture credit: Everything Dinosaur.
Picture credit: Everything Dinosaur
According to Sue from Everything Dinosaur, the partnership brings greater accountability across the supply chain. She also highlighted the British Chamber’s role in supporting innovation. Later, Jonathan Sparkes praised Everything Dinosaur publicly for advancing customer engagement.
Sue added:
“Overall, this collaboration shows how forward-thinking businesses can combine sustainability, technology, and trust. For us, it’s all about putting customers first.”
Everything Dinosaur’s work with Buyerdock illustrates how UK businesses are embracing innovation and international collaboration to enhance both sustainability and customer engagement.
The multi-award-winning Everything Dinosaur website: Museum Quality Dinosaur Models.
